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POSITIVELY YOU

Express your inner you with these handmade in America bangles.

View Alex and Ani Collection

COLOR YOUR WORLD

Introducing the world's up-and-coming jewelry line, Endless!

View Endless Collection

GIVING BACK

Give back in style at AVANNi! Choose from a variety of our charitable brands and give to the cause that's most meaningful to you.

View Our Brands


Affordable Brands. An outer expression of an inner you

Alex and Ani
Endless
Lokai
Chavez for Charity
The Giving Keys
Rewined
Lucky Feather
TOSS Designs
Candelles

Positivity. Personal Empowerment. Individuality.

Avanni was born from a desire to bring women affordable brands of impeccable standards in craftsmanship and design that allow for individual expression of strength and beauty. The name derives from the Hindi word Avani which means "earth" or "the good earth". This name was chosen to embody both the strength of women in the essence of "mother nature" as well as our company values of ethical acquisition and recycling of resources, fair labor practices, and sustainability.

Discover Our Experience